Financial disputes with Nastymix resulted in a fierce court battle and ended Mix-A-Lot’s association with the label. Fortunately, Def American head Rick Rubin stepped in to offer him a major-label contract. Mix-A-Lot had long had a knack for mimicking (and mocking) the pimps he’d watched while growing up in Seattle, and adopted their visual style with Rubin’s encouragement. He debuted for Def American with 1992’s Mack Daddy, whose first single, “One Time’s Got No Case,” was a critique of racial profiling by police. It went virtually unheard, but the follow-up, “Baby Got Back,” became a pop phenomenon virtually from the moment MTV aired its provocative video (which was eventually consigned to evening-hours only).
Seldom does a comic novelty song spark such a fierce cultural debate: no matter how ridiculous it sounded, “Baby Got Back” touched on highly sensitive, hot-button issues of race and sex with a cheerful, good-natured crudeness that was guaranteed to offend more than a few. Was it a token of appreciation for women whose body types were rarely given positive cultural attention, or just another sexist objectification? Was it an indictment of narrow, white-dictated beauty standards that left many typical Black women (and the Black men who loved them) out in the cold, or did it simply build up one type of woman by denigrating another? Feminists picketed Sir Mix-A-Lot concerts all across the country that summer, but despite their efforts, record buyers sided with the rapper: “Baby Got Back” spent five weeks atop the pop charts, selling over two million copies; it also pushed Mack Daddy into the Top Ten, and went on to win a Grammy for Best Rap Solo Performance. Billboard magazine ranked it as the second biggest single of the year, behind only Boyz II Men’s juggernaut “End of the Road.”
With 1994’s Chief Boot Knocka, Sir Mix-A-Lot tried to follow Mack Daddy — and “Baby Got Back” in particular — with a set of danceable party tunes that, like the strip-club anthem “Put ‘Em on the Glass,” often played up his obsession with the female form. Although it sold respectably among R&B audiences, the mainstream — perhaps assuming they had already heard Mix-A-Lot’s best shot — virtually ignored it. Personnel shakeups at American Recordings preceded 1996’s Return of the Bumpasaurus, ensuring that it ranked a very low promotional priority for the label. Mix-A-Lot dissolved his relationship with them, and spent several years off record — partly for legal reasons, partly because of a simple frustration with the music industry in general.
During that time, he managed to hook up with the similarly frustrated members of the grunge/novelty band the Presidents of the United States of America. Mix-A-Lot had long been interested in rap-rock fusions — in addition to his Metal Church collaboration, he’d also teamed up with Mudhoney on the Judgment Night soundtrack tune “Freak Momma” — and started playing with PUSA in 1998. Eventually, they adopted the name Subset, and worked on some material in the studio; they also mounted a small-scale tour in 2000, but subsequently went their separate ways, partly owing to musical differences and partly to a lack of enthusiasm for the process of putting out a record. Some of their studio recordings were leaked over the Internet, but were never officially released. Solo again, Sir Mix-A-Lot signed with the small Artist Direct label and released his sixth album, Daddy’s Home, in 2003; the lead single, “Big Johnson,” was a satire of men who exaggerated their manhood, written at the behest of female fans who wanted equal treatment in Mix-A-Lot’s sex rhymes. ~ Steve Huey, Rovi